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The Gap Between Who You Are Online and Who You Are Becoming👩🏾‍💻

  • Writer: Hannah Cowie
    Hannah Cowie
  • Apr 15
  • 2 min read

There's a version of you that exists online.


It's curated, intentional, and shaped by what you choose to share. It highlights your wins, your ideas, your growth, and the direction you're trying to move in. It's not fake, but it is selective.


And then there's the version of you that exists offline.


The one that's still figuring things out. The one that second-guesses, overthinks, learns quietly, and grows in ways that don't always translate into something visible.


Lately, I've been thinking a lot about the gap between those two versions.


Not in negative way, but in a way that feels important to acknowledge, especially as I step further into media and professional spaces like LinkedIn.


Because personal branding encourages you to define who you are.


But in reality, most of us are still becoming that person.


That's where the disconnect can start.


Online, you're expected to present clarity:

What you do, what you stand for, where you're going.


Offline, it's often much less certain.


You're trying things out.

You're learning through experience.

You're adjusting as you go.


And sometimes, those two realities don't align perfectly.


Through attending events, connecting with people, and stepping into new opportunities, I've become more aware of how easy it is to feel like you need to "match" your online presence in real life.


Like the version of you that exists in your profile should be fully formed, confident, and consistent at all times.


But growth doesn't work like that.


It's not linear. It's not always visble. And it definitely doesn't happen all at once.


The version of yourself that you present online is often a reflection of where you're heading, not where you fully are yet.


And I don't think that's a bad thing.


If anything, it can be motivating. It can give direction. It can help you step into spaces you might not feel fully ready for.


But the problem happens when you start to believe that you have to be that version of yourself all the time.


When there's no room to be in-between.


Because the in-between is where most of the real growth happens.


It's where you make mistakes, learn from conversations, observe more than speak, and slowly build confidence through experience, not performance.


And those parts rarely make it online.


So the gap exists.


But instead of seeing it as something negative, I'm starting to see it as something necessary.


It means you're growing.

It means you're evolving.

It means you haven't fully arrived yet, and that's the point.


Because if your online presences perfectly matched who you are at all times, it would probably mean you're not pushing yourself into anything new.


For me, navigating this space has become less about trying to eliminate that gap, and more about understanding it.


Letting my online presence reflect my direction, but allowing my offline self the space to grow into it.


Without pressure to have everything figured out.


Because at the end of the day, personal branding isn't about being a finished product.


It's about documenting who you're becoming.





 
 
 

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